Outperforms natural salmon eggs. Potent scent disperses to attract sensitive-smelling trout and salmon. Durable and long lasting. Stays on the hook longer.
Looks, feels and smells like live squid. Rig on a jig-head, a dropper loop or a Carolina rig. Rapid scent dispersion attracts fish from greater range.
A Trout worm that can rigged or used on a traditional floating trout rig. It is 2" in length. You can "Recharge" the bait by placing used bait back in powerful Gulp! Alive! attractant.
Mimics popular coastal live baitfish. Ideal for all rigging options. Rapid scent dispersion attracts fish from greater range.
Unique new double tail design has enticing action at slow or fast retrieve. Excellent for multiple species of inshore gamefish. Pronounced action fished slow or fast, and on light or heavy jigs.
Perfect for jig or drop shot. Biodegradeable with 400x's more scent dispersion. More colors and better durability than live. (4" in length, 12 per pack)
Designed to target fish suspending or holding in vertical cover. Perfect for working weedlines, wood, docks and dams. Biodegradable.
The do-everything topwater lure. Spits, darts and chugs like fleeing baitfish. Weighted tail for long casts. Loud rattle. Teaser tail hook.
(7" in length)
The next generation in soft baits. Biodegradeable. Made of natural ingredients. 400x's more scent dispersion, expands the strike zone allowing you to catch more fish.
Excellent for all species of fish. It smells like a meal and fishes like a dream. The GULP!® Minnow Grub is great on jigs, and also on drop shot and livebait rigs.
Looks and feels like natural cut sandworms. Rig and fish like live bait - longer lasting and durable. Disperses natural scent that attracts fish.
Mimics dead shad entrails. Stays on hook better. Exclusive Gulp! Scent dispersion. Catfish anglers have the most potent scent dispersion ever in artificial bait. Formulated to be long lasting and stick to the hook.
The bullet shaped long trim body with rubber legs creates plenty of wiggle. Cork body cemented on Mustad® hook. 1 per pack.
Looks, feels and smells like live shrimp. Rig and fish using any technique appropriate for live shrimp. Extremely durable and long lasting. Bonus packs available.
Ideal for all saltwater species. Swimming tail action irresistible to fish. Rapid scent dispersion attracts fish from greater range.
100% biodegradable, tough as nails. Flesh-like feel.
This Popeye Jig is tied with natural bucktail. All lures have 7/0 saltwater Mustad hook making them ideal for Stripers.
Strike King Mini-King Spinnerbait is ideal for crappie, smallies and white bass. Available in a wide variety of colors, each Mini-King Spinnerbait is outfitted with a 2.1 size Tennessee diamond blade for maximum flash and vibration. Mini-King Spinnerbaits also feature durable diamond dust heads and…
The LIVETARGET Shrimp comes in 3" and 4" versions. The new series is a handsome complement to the full lineup of inshore and near shore saltwater hard-bait lures already available by LIVETARGET. The bait has precise balance and a slow natural fall due to the strategic placement of the internal…
Features a larger 3/0 hook and heavier wire. Proven effective on the Slider Bass Grub, worm, 6 and 8" worms, and others.
Features 4 hooks no spoons.
Tournament strength in a 20 ounce wide mouth plastic jar.
Shad and fish-flavored prepared dough catfish bait. Non-refrigerated for rod and reel, cane pole, limblines, jug fishing, or trot lines. Works great on yo-yo's. 10 ounce scent-proof bag.
Combines solid bodies and serrated "tube"-type tails. Serrated tails are cut zig-zag fashion, causing the tail to shimmy, shake and dance with more motion than plain tube tails.
Hand tied reversing skirts on a lead head. Great for tuna, dolphin, wahoo, kingfish and billfish.
Mirrodine Mini is the perfect size when trout, redfish, tarpon, striped bass and snook are feeding on smaller size baitfish. With a twitching retrieve, MirrOdine Mini will dart form side to side, m mimicking a wounded shad or scaled sardine. All features a bright, reflective luminescent insert…
Designed to cover shallow water and features the wobble of a traditional fat plug but with a bigger side to side hunting motion. The official weight for this bait is half an ounce and its rated for a one to three foot running depth when fished with 10lb test line. It will be available in 8…
A proven trout producer and a true favorite. We have selected these eggs from King and Chum Salmon eggs. Fluorescent red. 1 ounce jar.
A 4" soft plastic frog with uniquely colored feet. The feet create realistic "kicking" action with an added "flash" that looks, feels, and sounds like a live frog jumping across the water. Rigged with a 3/0 to 5/0 wide gap hook inserted into the body, cuts across the thickest grass where the…