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> fishing > Fishing Lures

Fishing Lures

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Mirrolure Deep 25

These lures flash and rattle when retrieved or trolled. They look and swim like a small mullet or other bait fish. Great for a variety of game fish. [more]

Mirrolure Heavy Dine

Features bright, reflective, luminescent inserts, "fish calling" rattles and natural 3-D eyes to enhance their realism, plus extra strong hooks. With a twitching retrieve, these baits dart from side-to-side, mimicking a wounded baitfish. Trout, Redfish, Snook, Striped Bass and Tarpon find the… [more]

Mirrolure Mirrodine Mini

Mirrodine Mini is the perfect size when trout, redfish, tarpon, striped bass and snook are feeding on smaller size baitfish. With a twitching retrieve, MirrOdine Mini will dart form side to side, m mimicking a wounded shad or scaled sardine. All features a bright, reflective luminescent insert… [more]

Mirrolure Mirromullet?

Mirromullet closely resembles a juvenile finger mullet, a favorite for all coastal predators. This surface walker features a wounded mullet action and subtle presentation which is ideal for fishing the calm shallows. Features a luminescence insert for increased flash, 3D eyes and natural mullet… [more]

Mirrolure Mirromullet? & Mirromullet Xl

MirrOmullet® and MirrOmullet® XL closely resembles a juvenile finger mullet, a favorite forage for all coastal predators. These surface walkers feature a wounded mullet action and subtle presentation which is ideal for fishing the calm shallows. MirrOmullet® series features a luminescent insert for… [more]

Mirrolure Popa Dog

Features a unique concave lip design and head shape to create surface commotion and noise to attract game fish. Emits a sonic vibration from its rattling chamber. Popa Dog combines all the popular characteristics of a surface popper and surface walker into one fishing lure. [more]

Mirrolure Series Iii® Catch 5?

Catch 5? is a suspending lure with a wide body profile that produces a large holographic flash, which can be detected by gamefish at great distances. Emits a low frequency sonic rattle similar to the Top Dog®, for additional vibration and effectiveness. Features a natural baitfish pattern for… [more]

Mirrolure Series Iii? S52mr

A "coastal classic" witha sink rate of a foor per second. Great lure for fishing the beaches, deep grass flats or channels. Precise weight distribution and body design creates life-like action for terrific results. [more]

Mirrolure Spotted Trout Series

Spotted trout and red drum can't resist these tempting offerings. Resembles a spotted trout fingerling. [more]

Mirrolure Surface Spinners

From snook, red drum and trout to striper, bass and muskie, these popular lures are proven fish slayers. Double counter-rotating spinners drive fish crazy. [more]

Mirrolure Top Dog Pup

It features a loud, sonic fish calling rattle, 3-D eyes and the famous MirrOclear finish. Top Pup is scientifically weighted for longer casts and practically "walks the dog" by itself. Ideal when fishing light tackle or when game fish demand a smaller presentation. Trout, redfish, striper, snook,… [more]

Mirrolure Top Dog?

Top Dog? darts and dances, rattles and flashes, resulting in monstrous strikes from both fresh and saltwater game fish. Top Dog? transmits a wounded minnow vibration and frequency that trophy fish find irresistible. Features oversized 3-D eyes, lifelike fish scales and gills, stainless steel… [more]

Mirrolure Top Dog? Jr.

"Walk the dog" with ease. The Top Dog? Jr. features 3-D fiery red eyes, lifelike gills, scales, and a distinct rattle that calls in the big ones. [more]

Lunker City Lunker Grip? Jig Heads
$4.69 - $6.19

Mates perfectly with the Fin-S Fish? for a unified, natural profile. [more]

Lunker City Round Heads
$8.59 - $9.39

Plain round head for all around grub and jig worm fishing. [more]

Lunker City Saltshaker

Unlike other "shad" style baits, as the Saltshaker moves through the water, the oversized offset tail and exclusive "action pocket" cause ripples and gyrations through the entire body of the lure rather than just wiggling the tail. Dart it or reel it steady..just beneath the surface or bouncing… [more]

Lucky Craft Fat Cb Bds Marty 1.2
$12.49 - $13.99

Lucky Craft pro, Marty Stone is a master at shallow water cranking. The BDS Marty 1.2 has a slightly longer and narrower body style, similar to the BDS 3. At 2.2 inches, it is a perfect fit between the BDS 1 and BDS 2. This professionally tuned, square-billed, shallow-running crankbait will be a… [more]

Lucky Craft Kelly J Prop Bait
$17.99 - $19.49

This slow-sinking propbait is great for using around weedy areas. The bait has a general bluegill-like profile and floats with its head tilted slightly above the waterline. Measures 2-3/4" weighs 1/2 oz. [more]

Lucky Craft Pointer? Extra Deep Diver
$16.99 - $20.99

The Pointer XD baits can reach depths of 8 feet while still being fished fast, which is a great advantage. This allows anglers to cover more water, check more spots and keep the bait in the strike zone longer. As it dives deeper, the Pointer XD baits will not lose the wobble or erratic action. [more]

Hopkins Hammered Spoons®
$7.79 - $10.99

Stainless steel lures combine Hopkins® famous hammered finish with the action of traditional spoons. Ports in the gill region permit the passage of water as in real fish. [more]

Hopkins No Equal Single Tube
$10.49 - $12.49

Tough green surgical tubing of pure latex rubber on single hooks provides new and different action when combined with that of the lure. Withstands repeated assaults from toothy species like blues and barracuda. [more]

Hopkins Shorty®
$6.09 - $9.79

The Shorty resembles baitfish with thick bodies that are heavier than conventional spoons for improved castability or deep jigging. Great for freshwater or saltwater species, this lure has a hammered finish for irresistible reflection to fish [more]

Hopkins Smoothie®
$8.79 - $10.99

The Smoothie® features a smooth polished stainless steel body with the addition of prismatic tape for color. [more]

Culprit Fat Max Worm

The thicker body and wide tail makes this bait great for flipping and pitching in heavy grass and wood all year! The thicker body and wide tail displace a good amount of water and resists snags. Being thicker it also has more weight and is easier to cast. This worm works in all water clarities but… [more]

Rapala Countdown® Bleeding Series
$10.49 - $13.49

The Countdown bleeding series has all of the same action as the Original. Ideal for casting, custom action, large size range, controlled depth technique and hand tuned and tank tested. Bleeding patterns features bleeding gills, red lip and hooks creates the ultimate injured minnow look-alike. [more]

Rapala Countdown® Series
$10.49 - $12.49

Properly weighted for controlled sinking action. Rapala® CountDown® is designed for holding to a pre-determined depth or casting into the wind. [more]

Rapala Dt® Flat & Dt® Flat Sure Set Series

The first flat-sided balsa crankbait from Rapala, the DT flat Series offers a much tighter, brighter simmering action than the original DT's. A flat profile, providing maximum flash that attracts otherwise un-interested fish converts more catches via the VMC Sure Set hooks. [more]

Rapala Fat Rap® & Mini Fat Rap®
$6.79 - $8.09

The Fat Rap has a well-earned reputation for taking finicky fish. When crankbait anglers encounter open water and weary fish, they can reach for their lightweight outfit and tie-on a Fat Rap. The tight swimming action of the balsa lure has proved effective for these common conditions. The Mini Fat… [more]

Rapala Glass Shad Rap® Freshwater

The Glass Shad Rap picks up light even in the lowest of conditions and reflects it in hundreds of directions at once. With long-casting, rattling and suspending features, this lure truly has it all. [more]

Rapala Jointed Husky Jerk®

With its slight exaggeration of Rapala's unique baitfish-in-distress behavior, the Jointed? gets the undivided attention of otherwise uninterested gamefish. This articulated, or "broken back" lure can be fished like the Original Floater®, top to bottom. It is the perfect choice after a cold front,… [more]

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